The Shanghai New Art Gallery

The Shanghai New Art Gallery Replicates a Qingming Era Market


The Shanghai New Art Gallery wanted to begin integrating advanced projection technology and digital multimedia with physical installations to create a virtual and realistic experience that would stun and amaze visitors.


In an effort to create transformative installations, museum curators needed multiple projectors capable of displaying high quality images on unusually contoured surfaces. Using four PX9600 projectors, the curators at Shanghai New Art Gallery used BenQ hardware and projection mapping to design powerful presentations for museum guests. The flexible installation of PX9600 meant no space was impossible and BenQ’s ultra-wide angle lens provided added versatility, giving curators an extra advantage when creating installations.


The staff at Shanghai New Art Gallery were absolutely stunned by the performance of BenQ’s PX9600 projector. With its dual-lamp system, the PX9600 can provide uninterrupted presentations by automatically switching from one lamp source to another, should one of the bulbs reach the end of its lifecycle during a presentation. It’s an added level of reliability that the curators applauded. The 2800:1 high contrast ratio delivered sharp, dark blacks and the independent 3D color management tool allowed curators to adjust the hue, grain, and saturation levels of individual colors for a highly accurate color customization. In addition, the quick lens release and optional lens features meant that operators could change lens rapidly and during operation for greater performance versatility.

Facts at a Glance

The Shanghai New Art Gallery



Year of Completion


Country & Location

China / Shanghai


Recreate a virtual reality of the Qingming Era through projection mapping

BenQ Solution Used

BenQ Large Venue Projector PX9600

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